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Join us as we delve into key insights and perspectives on the economic landscape of Santa Cruz, Monterey, and San Benito counties.

$119 for Members/$149 early bird/$169 general admission.
Registration includes continental breakfast, lunch, and a copy of The Latino Century.

Navigating Economic Uncertainty Through Regional Collaboration
In times of economic uncertainty—with falling markets, evolving tariff policies, and an increasingly unstable labor force—regional collaboration and cross-sector dialogue are more important than ever. Join us on May 1st as we explore the future of the Central Coast economy through powerful conversations and timely insights.

This year’s event will kick off with a keynote economic outlook from Dr. Jon Haveman, followed by a fireside chat with California State Controller Malia Cohen on the fiscal health of the state and implications for local communities.

We’ll also hear from local leaders across Santa Cruz, Monterey, and San Benito Counties, including county administrative officers and city managers, who will share regional updates and economic trends.

Dive into the policies shaping the future of our workforce and education systems with voices from UC Santa Cruz, Cabrillo College, and the Santa Cruz County Office of Education.

Political strategist and author Mike Madrid will join us for a keynote address and fireside chat with Zach Friend, exploring his latest book The Latino Century and its timely reflections on cultural transformation, self-governance, and the evolving American identity.

Explore how initiatives like Regions Rise Together, Uplift Central Coast, and the Monterey Bay Tech Hub are fostering resilience and opportunity across the region—with insights from housing advocates, early childhood leaders, and workforce development experts.

This is more than just a conference—it’s a call to action. Come be part of the movement shaping a resilient and inclusive Monterey Bay region. We look forward to welcoming you for a day of insight, inspiration, and collaboration.

The views and opinions expressed by our speakers are their own and do not necessarily reflect the views, policies, or positions of the Monterey Bay Economic Partnership (MBEP). The inclusion of any speaker at our events does not imply endorsement or support by MBEP.

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